“Les Promenades de la Rade” project in Toulon

With its 21 regional locations, Icade Promotion develops office and housing projects as well as major public and healthcare facilities. Icade also offers its expertise in urban planning.
Our ambition is to develop green, smart and responsible cities and to respond to new urban practices and lifestyles.

Emmanuel Desmaizières Head of Property Development

« Due to the contracts recently awarded to Icade Promotion for large-scale projects, our teams have been busy both inside and outside the Paris region. They have been designing neighbourhoods that provide comfortable and healthy environments to live in, with architectural excellence, quality landscaping, convertibility and the mix of uses as their leitmotif. »

A leading player in property development

Boasting expertise across the entire property value chain, Icade Promotion – a wholly owned subsidiary of Icade – supports its customers (individuals, local authorities and institutional players) through all of their projects. 

Our projects are co-designed and sometimes co-constructed in partnership with cities, investors and future users.

Icade Promotion works on residential and service-sector building projects across France

Residential: programmes of new collective housing and student, senior-citizen and intergenerational accommodation. 

Service sector: offices, hotels, and major public and healthcare facilities. Icade Promotion also offers delegated project management, in particular for Icade’s Commercial Property Investment division.

A responsible and committed developer for resilient, sustainable cities

Icade Promotion has set itself ambitious goals for its carbon footprint. 

As such, Icade takes account of the overall carbon impact of its projects in both the construction and operating stage (for a 50-year period). A carbon performance modelling tool has been created to help operational staff make the best choices (materials, type of equipment, etc.). Because every project is unique, teams of specialists are assembled to manage the project. Icade is also developing a ‘low-carbon lab’ to assess for each project the investment required for different levels of carbon performance and to provide financial support to improve that performance.

Icade Promotion is also committed to building using wood. In 2018, the annual target of five wood buildings was exceeded, with a total of six constructed.    

As part of the Low Carbon by Icade strategy, Icade Promotion aims to reduce carbon intensity by 41% per m² between 2019 and 2030. To achieve this objective, several solutions have been implemented:

  • Improve the building envelope and use bioclimatic architecture
  • Use low-carbon, bio-sourced and re-used materials
  • Install energy efficient equipment
  • Use renewable energy sources

New low-carbon offers have been launched by Icade Promotion such as Urbain des Bois, a subsidiary dedicated to wood construction and AfterWork, a new offer dedicated to the redevelopment of tertiary assets.

Offers to meet current challenges

AfterWork by Icade

AfterWork by Icade est une démarche de redéveloppement des actifs tertiaires, portée par une équipe dédiée au sein d’Icade Promotion.

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Naturellement chez soi

Les attentes des Français à l’égard de leur logement et de leur environnement n’ont jamais été aussi fortes : plus qu'une tendance de société, c'est le reflet d'une préoccupation grandissante pour l'écologie.

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Un arbre, un habitant

With "One tree, one inhabitant", Icade undertakes for each of its projects to plant 3 times more trees than housing.

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BiHOME

Flat-sharing, geographic mobility, blended families, intergenerational cohabitation – in response to the emergence of new lifestyles, the BIHOME® concept offers a main apartment with an additional independent living space, which can be used as a home for a relative, a student, or anyone else, or alternatively can be used as a remote working space. With two entrances from the landing as well as two separate and acoustically insulated spaces, the privacy of each home is maintained.

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Expertise to meet new expectations

Synergies urbaines by icade
  • City of the future

Synergies Urbaines by Icade

Designing neighbourhoods for the city of the future

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Urbain des Bois

Urbain des Bois is a subsidiary of Icade Promotion based on three pillars: low-carbon projects, consultation on the project at the neighborhood level and the hyper-personalization of housing.

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  • Healthcare
  • Programmation
  • Assistance à Maîtrise d'Ouvrage

Cession de l'activité AMO et Expertise Santé

Icade Promotion a cédé son activité AMO et Expertise Santé au groupe Oteis, acteur majeur du conseil et de l’ingénierie en France, actif dans les domaines du bâtiment, de l’eau, de l’environnement et des infrastructures, dans des missions de conseil, assistance à maîtrise d’ouvrage (AMO) ou maîtrise d’œuvre (MOE). Cette cession effective au 30 juin 2023 permet à Icade Promotion de se recentrer sur son activité de promotion et à l’activité AMO et Expertise Santé de poursuivre son développement en restant au plus près de ses clients et de leurs projets. Pour plus de précisions sur les activités d’Oteis, nous vous invitons à visiter le site internet.

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A 100% digital developer

Our customers’ changing lifestyles have an impact on what they expect from their homes. To respond to these changes, Icade is implementing innovative concepts built around the future of housing, with one goal in mind: to address the expectations of future buyers, in line with new lifestyles.

  • A digital and personalised customer experience

    To follow up with the customers throughout their residential experience, the Housing Development division has set up a 100% digital pathway. It offers future buyers the chance to sign a digital reservation contract in a sales location or reserve their property directly online, track the progress of their property and customise the interior of their future home. 

    The Icade&Moi personalised Customer Area allows customers to receive regular updates on the progress of their project, view documentation on their future property and make appointments online, and makes it easy for them to contact Icade advisors via the in-built messaging system.

  • Automatically handle construction issues

    Icade offers a mobile app that simplifies the customer relationship during site visits and makes identifying issues easier by offering customers a dedicated space to declare any potential concerns and monitor their progress.

  • Connected and smart homes

    For more comfort, security and savings, Icade homes are designed with smart objects in mind, including immediate access to super-fast internet via fibre-optic cable installed in the building, high-quality internet in living spaces and bedrooms (RJ45 sockets) and a home automation pack available as standard or an optional extra, depending on the range of services.

Building closer relationships with customers through Icade Store

A prototype of the future of real estate, IcadeStore is a truly next-gen showroom. Offering information, advice and sales in a single space, it includes a demonstration area and a library of materials, both of which are designed to simplify the buying process and create a richer customer experience. In this concept store, Icade offers a continuous and mobile digital experience for a smooth and fully optimised buying process. 

The ranges of services and materials offered meet the needs of a wide range of purchasers and investors (public housing, homebuyers, investors, etc.). They combine everyday comfort with aesthetics and a wide range of décor options.

A developer working with the best architects

The projects that we offer to local authorities are designed to co-create a harmonious, bold city that is respectful of its history. To do this, we choose renowned architects and prime contractor partners who are conscious of cities’ needs.

2022 economic revenue

€1 257 M

Number of unit reservation over the 2022 financial year

6014

Backlog (Dec.31st, 2022)

€1,85 Bn

Decrease in the carbon intensity of grey energy (the construction stage) between 2019 and 2022

-5 %

Our projects

Résidence Wood'Art- La Canopée - Toulouse (31) - Architectes : Dietrich Untertrifaller / Maître Cube / Seuil Architecture
  • Housing
  • CSR
  • Services
  • Hotel
  • Wood

Wood’Art-La Canopée Complex

Woodstone - Ilot 8.12 - Février 2021
  • Housing
  • Bordeaux (33)
  • Wood
  • Revegetation
  • Amenities

Woodstone – Îlot 8.12