The consortium of developers comprising AG Real Estate, Icade, Les Nouveaux Constructeurs (legal representative) and Nexity, associated with the retail specialist Frey, was selected the winner of the call for projects “Inventing Bruneseau” organized by the City of Paris and the SEMAPA. The “Nouvel R”, as it is known, is an ambitious project to create a real link between Paris and Ivry sur Seine and turn Bruneseau into the first decarbonized district in France.

e architectural project Advised and guided by the architectural firms of Hardel Le Bihan, Youssef Tohmé Architects, Adjaye Associates and Buzzo Spinelli Architecture, the consortium has designed a new urban centre that is concurrently intense and relaxed. The architectural aspiration of the project is to create an uninterrupted urban continuity between Paris and Ivry sur Seine.
Human beings at the heart of the project Around the Bruneseau district (free, multipurpose space for the expression of urban cultures), the Kagan district (start-ups, art galleries, craftsmen, etc.), and many shops and common urban areas, the Paris-Ivry drive will breathe life into the district, on the model of the shopping streets in the centre of Paris.
Developing the first decarbonized district in France The environmental ambition of the Bruneseau project is the highest in the current state of constructional options: to develop the first completely decarbonized district in France, and divide by 5 the carbon footprint linked to the buildings…
… by labelling all the buildings E3C2 This ambition to obtain the E+C- certification, piloted by Elioth, will be made possible thanks to the massive use of wood in the floors, and the generation of local energy at a level never before attained for anurban project of this scope. 65% of the energy consumed in the district will be either renewable or recovered, and 50% will be generated on site.

 

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